Luxury Travel in Seoul — Trip Planner

What things cost in Seoul

A subway ride costs 1,400 won with T-money and 1,500 without. A gimbap roll or bowl of kalguksu runs 4,000 to 9,000 won, while barbecue for two with soju lands nearer 45,000. Palace entry is around 3,000 won each and the combined four-palace ticket is cheaper again. The National Museum and War Memorial cost nothing, which can absorb an entire day.

Seoul after dark

The subway stops just after midnight and the night bus network takes over, so plan to leave early or stay until five. Hongdae by the arts university is student-priced and runs to dawn, Itaewon is the international strip, Gangnam holds the expensive clubs. The Euljiro printing district has filled with bars hidden behind unmarked doors on upper floors. Noraebang rooms are everywhere and get cheaper after midnight.

What to eat in Seoul

Gwangjang Market is the one to walk: bindaetteok mung bean pancakes ground on stone wheels at the entrance, and the mayak gimbap whose name concedes it is addictive. Pyongyang-style cold naengmyeon belongs to the old shops around Ojang-dong and Euljiro. Fried chicken with beer, chimaek, is a genuine institution rather than a marketing phrase. At Noryangjin you buy a live fish downstairs and pay a restaurant upstairs to cook it.

Seoul with kids, realistically

Lotte World in Jamsil keeps most of its rides under a glass dome, which solves both the winter and the summer rainy season. Seoul Children's Grand Park charges nothing and combines a zoo, botanical garden and small rides. The subway is unusually good with a pushchair, with lifts signposted at nearly every station and wide gates as standard. Everland, the larger park, is an hour out in Yongin.

When the weather turns in Seoul

Starfield Library inside the COEX Mall stacks its shelves thirteen metres up and costs nothing to sit in, with an aquarium and cinema in the same basement complex. Goto Mall beneath the Express Bus Terminal runs some 880 metres of clothing stalls. A jjimjilbang, the 24-hour bathhouse with communal sleeping halls, is the local answer to a washed-out day and undercuts a cinema ticket.

When to go to Seoul

The month to avoid is January — around 2°C (36°F) with roughly 4 rain days. Prices and crowds track the weather here: April is the sweet spot, January the month most people skip.

Pack for peak season: Layers — t-shirts under a light jacket or sweater, Evenings turn genuinely cool — pack a warm layer for after dark, Comfortable walking shoes — every guide on this site assumes you'll use them.

Where to base yourself in Seoul

• Hongdae — Youth culture, clubs, indie cafés, university energy.
• Itaewon — International food, vintage shops, evening rooftops.
• Gangnam — Luxury, modern restaurants, K-pop label headquarters.
• Bukchon Hanok Village — Traditional wooden houses, old-Seoul photo strip.